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BlogRelay

Publish your product on blogs, automatically

Posting your product on blogs used to mean writing, formatting and uploading the same thing by hand, one site at a time. Here is how an automated version works, where it helps and where it does not.

Join the waitlist

Blog posts are one of the few launch channels that stay indexed and linkable long after launch day. They are also slow to produce. BlogRelay automates the repetitive part: reading your product page, drafting an article for each target market, and publishing it to blog platforms that accept posts through an API or a posting address.

From one URL to a published post

  • You paste a product URL. We read the public page only, then show you a short summary of how we understood the product. Correct it if we got something wrong.
  • We pick an angle per article. Examples are how-to, use case, problem and solution, FAQ, comparison and local market. Two articles in the same campaign never share an angle by accident.
  • We write in the target language. Each article is drafted natively for its audience rather than translated from English, then passes automatic quality checks (language detection, length, repeated phrasing, required sponsored label).
  • We publish on a schedule. Posts are spread over several days to respect each platform's limits. The network covers 45 platforms and up to 125 publications.
  • You get a link report. Every live post, its platform and a click count measured by our redirect.

What kinds of platforms are involved

The network mixes large general blogging services (Blogger, WordPress.com, Tumblr), developer-oriented publishing (Dev.to, Hashnode, Qiita), lightweight and open publishing tools (Telegraph, WriteFreely instances, Write.as) and regional blog services, particularly in Japan (Hatena Blog, Livedoor Blog, Seesaa, FC2) and in the French- and Italian-speaking web. Some accept posts through an API, some through XML-RPC or by email. The exact mix depends on your plan and on which accounts are healthy at the moment.

Honest limits

  • Links are mostly nofollow. Treat the value as visibility and referral clicks, not link equity.
  • No guarantees. We do not promise rankings, traffic, signups or sales. Readers and platforms decide what happens next.
  • Posts are sponsored content, labeled as such. We do not write fake reviews, invent customers or make up statistics.
  • It is not press coverage. We do not pitch journalists or editors.
  • Removal is best effort. We delete what a platform's API allows; some platforms do not support deletion.
  • Some products are not allowed: adult, gambling, get-rich crypto, prescription drugs, weapons, counterfeit goods and scams.

When it makes sense

It fits when you have a live product page, you want it findable outside your home market, and you cannot justify weeks of writing and outreach. It fits less well if your only goal is a guaranteed ranking, or if the product has no public page that explains what it does. If you are weighing options, the comparison with manual publishing, directory submitters and press release wires lays out the trade-offs.

For the language side of the story, see our guide to a multilingual product launch.

Quick answers

Does publishing on blogs help SEO?

It can give your product visibility and some referral clicks, but most platforms mark links nofollow or sponsored, so we do not promise rankings or traffic.

Do I need accounts on each platform?

No. BlogRelay publishes through its own accounts and gives you the link of every live post.

Is the content labeled as an ad?

Yes. Every post carries a sponsored label in its own language, and the label cannot be removed.